US Gold-Jewelry Purchases Rise As Some Consumers Seek Luxury

If gold-jewelry sales are any indication, U.S. consumers are opening their wallets again.

For the first half of 2014, U.S. gold-jewelry sales rose, and this trend is expected to continue as some consumers seek out small luxury items.

The color yellow is popular this year, and that works in gold’s favor, said several jewelry experts.

“Yellow is definitely huge this year,” said Louis Farkovitz, a master goldsmith, who works for an ultra-luxury New York jeweler on the Upper East Side of Manhattan.

“Big heavy pieces are very popular, definitely artistic pieces... many of these are statement pieces and investments at the same time,” Farkovitz said.

How to keep your jewelry dazzling

Louis Farkovitz, a New York-based master goldsmith and jeweler, said to clean precious metals such as gold and silver, a toothbrush with baking soda toothpaste will scrub it clean. Use a polishing cloth to bring the shine back after cleaning.

"It's a good idea to disinfect your jewelry regularly — especially earrings — by soaking in hydrogen peroxide," he said.

"Never use heavy detergent, or any kind of chemicals that you don't know what they are, because they could change the color of your jewelry or damage the stones," he said.

Gorgeous Guitars

Indulge with these works of art

On page 63 of this awesome Luxury Lifestyle magazine, you may check out the interview Michelle Glicksman did with Louis Farkovitz.

Louis Farkovitz Guitars in Men's Fashion Gift Guide 2014

The ultimate luxury in collectible guitars... Explore the mesmerizing beauty, elegance and artistry of the custom guitars created by Master Goldsmith and Fine Jeweler, Louis Farkovitz.

Ten Questions With Custom Guitar Maker Louis Farkovitz, by Nat Berman

Louis Farkovitz innovated the perfect fusion between art and music to express his obsession for the electric guitar and classic Rock and Roll. Farkovitz has thoughtfully created jewel-encrusted headstocks, pickguards and body adornments in thematic arrangements on his personal collection of custom guitars. Each theme is representative of a heartfelt concept that inspires him. We recently had a chance to ask Farkovitz some questions about his life, profession, and hobbies. We hope that you’ll enjoy!

A Gallery of Custom Guitars by Louis Farkovitz

Louis Farkovitz is a first-generation New Yorker, with a forty-year career in the city’s elite, designer fine jewelry and accessory fashion community. He originated his own method of adorning custom electric guitars with semi-precious metal and gemstones on his personal collection over the last decade.
 

Louis Farkovitz Guitars is currently being featured in Sotheby Real Estate's magazine, Reside in 2014.  Look for us there! Thank you for recognizing Mr. Farkovitz's work Sotheby's Real Estate and Reside!

An Interview With Louis Farkovitz, Guitar Artist Extraordinaire by Alice Edrich

Louis Farkovitz has been doodling and creating art, in one form or another, for over forty years. But it wasn’t until his friends and family convinced him that he was more than a goldsmith that he realized his true potential as a creative being . . . as an artist.

In our interview, Louis, who now designs and embellishes electric guitars, shares some wonderful metaphors about art, creating, and being inspired.